On January 10, 2017, Dove celebrated the 60th Anniversary of the iconic Beauty Bar and the evolution of the beauty standard. Digital media maven Christina Brown of LoveBrownSugar, a major player in Brown Beauty Blogging, has partnered with Dove to celebrate the legacy of the Dove Beauty Bar in an internationally televised campaign!
For the last 60 years, Dove Beauty Bar’s superior formula has remained unchanged. However, when it comes to beauty, Dove continues to advance how consumers define beauty and skincare.
Since 2009, Christina has made it her mission to celebrate all women through her online editorial platform, LoveBrownSugar.com. Her firm commitment to challenging traditional beauty standards has been recognized by the “who’s who” in media and Dove has followed suit by partnering with Christina on their latest international campaign.
“Dove appreciates and recognizes real women and I am so honored to be featured in their international campaign celebrating the iconic Beauty Bar,” said Christina Brown of LoveBrownSugar. “If you would have told me back when I was a teenager, struggling with self-esteem, despising my curves and battling daily with stereotypes around my skin that I would eventually be featured in a beauty ad campaign for being ME, I would’ve laughed at you. I am truly appreciative to Dove for answering the call to feature women of all shapes, sizes and colors in their campaigns.”
Seeing Christina represent for us Brown girl bloggers in an international ad for a brand this huge is a big deal. Kudos to Dove for being inclusive of women of all kinds and major congrats to Christina!
If you haven’t already caught a glimpse of Christina in the new Dove ad, here’s your chance! Again, the commercial is now airing internationally on all major networks so she’s sure to flash across your TV screen soon.